Have you ever wondered if your audience is actually hearing what your company is saying? If you think your current marketing efforts are being ignored and are looking for a way to interrupt what has now become the norm, then utilizing video may be the way to go.

According to Wistia, 68% of people say they prefer to learn about a new product or service by watching a short video. Additionally, 92% of marketers using video say it’s an important part of their marketing strategy. Read more

Rod Reding, Producer and Editor at REL Productions, has spent decades working in video production. In that time, video technology has changed drastically, as has the mediums of distribution. Rod has been there every step of the way, implementing cutting-edge techniques and equipment into his work.
That experience gives him a unique vision into today’s use of video, as well as some ideas about where video technology will take us in the future. Read more

As an agency, we understand how much data you are sifting through in order to find prospective clients that will turn into customers. While finding the right prospect is a numbers game, you can also use a marketing qualified lead (MQL) system to identify those prospects more likely to purchase your product or service. HubSpot defines an MQL as a lead who has been deemed more likely to become a customer compared to other leads. This qualification is based on web pages visited, what has been downloaded and other similar engagement with the business’s content. The tools employed to help identify and move along MQLs are called lead magnets. Read more

Digital marketing isn't optional anymore, but how do you determine what's providing the best ROI for your business? Read more