The Opportunity
In 2021, Corteva Agriscience released its Sustainability and Environmental, Social and Governance report, which highlights the company's transparency efforts and outlines how its innovations drive progress in the industry.
These efforts led to the company being named as one of the Most Just Companies of 2022 and Most Responsible Companies of 2023.
AKC Marketing worked to weave these stories together into a compelling story worthy of media coverage.
The Implementation
AKC Marketing used existing resources, a wealth of intrinsic company knowledge and interviews to craft the story of Corteva Agriscience being recognized for its sustainability efforts, not just in its industry, but across all companies.
Not only was the first draft submitted to the client in less than a day, but it was received with almost no edits and distributed shortly after, sent to trade media in the science, technology and food industries.
